STAYHOLD® Products and Auria Solutions are jointly working to develop cargo solutions that meet the demands of the ever-changing automotive industry. The collaboration combines Auria's expertise in fiber-based materials and automotive interior components with Stayhold's unique and innovative portfolio of cargo management systems.
"This partnership perfectly aligns our two companies whose core capabilities bring new and better solutions to vehicles and the people who drive them," said Brian Pour, president and CEO of Auria.
With Auria's vast experience and manufacturing capabilities we at Stayhold are extremely excited about the partnership that will allow us to bring our technology directly to the OEM customers and achieve the vision we set forth for Stayhold five years ago," said Michael Culleton, CEO of Stayhold."
We have been developing even more exciting products for improved cargo management," said Culleton. "Utilizing Auria's nonwoven, 100% recycled materials, seamless integration and manufacturing knowhow, provides confidence that our new products will be even more appealing to both consumers and OEM customers."
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Auria Solutions is a leading global supplier of automotive acoustical, thermal, aerodynamic and fiber-based products. Formed in 2017, Auria is built on a 150-year transportation industry heritage. The company, with financial headquarters in Coleshill, England and operational headquarters in Southfield, Mich., USA, Shanghai, China and Dusseldorf, Germany, operates 28 manufacturing and 10 technical facilities in 11 countries and employs nearly 7,000 people worldwide.